Nike 6.0 Splashcast

picture-10Nike’s latest campaign comes in the form of take-home video, slow motion shots, and the elements. Slow-Mo spots captured surfers Dusty Payne and Casey Brown’s faces at 1,000 frames per second as they were hit with waves. The corresponding Nike 6.0 Facebook app, Splashcast, has just debuted at the AST Dew Tour in Portland. Now snowboarders, BMXers, and wakeboarders alike can upload videos of themselves being hit with slow moving precipitation. I think the idea is okay I kinda of like the facebook app at least the look of it.
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